Our surprise guest is Dr Alexandra Borchardt, who was the keynote speaker at EESC’s Connecting EU Seminar 2024. A lead author of EBU News Report 2024  on the effects of AI on journalism, she analyses prospects for accountable journalism following the rapid rise of generative AI. While some in the media industry have already gotten drunk on its promises, the risks that generative AI brings are considerable – but so are the opportunities.

Dr Borchardt is a senior journalist, independent advisor, university teacher and media researcher with more than 25 years of newsroom experience, 15 of which have been in leadership roles. In the past five years she has supported 26 European publishers in digital transformation as a coach for the World Association of News Publishers’ (WAN-IFRA) Table Stakes Europe Programme. You can check her work here.